Ketchum, Idaho
Providing incentives up to $18,000 to property owners and property managers to convert short-term rentals into seasonal and long-term rentals.
Building on the success of the Lease to Locals program in tourist towns nationwide, Placemate has launched a new initiative called Rooted Renters. This program is designed to preserve existing rental housing and provide long-term stability for the local workforce by offering multi-year cash incentives to owners of long-term rentals.
Tourist communities across the country have seen a surge in real estate prices, leading to a steep decline in the availability of long-term rental housing. Rising ownership costs have further strained landlords, impacting both rental availability and affordability.
Rooted Renters tackles these challenges through innovative public-private partnerships with local governments. Each program is tailored to the unique needs of its community, but all share the same goal: sustaining housing for the people who keep these towns thriving.
Launched in July 2024 this program offers incentives of up to $26,000 for property owners who lock in an affordable rate for three years to a qualified local household.
The Town of Truckee has invested nearly $2 million in incentives for 3 cohorts of owner participants. Applications for Cohort 3 opened August 24, 2026.
Launched in May 2025, this program offers incentives that stretch over a 3 year period for up to $12,000 to existing landlords who continue renting to their current tenants.
The City of Ketchum provided funding of $150,000 in their pilot year. No additional properties are being accepted into the program at this time.
Launched in August 2026, this program provides landlords with an $18,000 incentive broken into 4 payments that get progressively larger over 3 years. This program is designed to support landlords offering the most affordable rentals to Nantucket work force and community members.
The Town of Nantucket committed $540,000 of incentive funds for the first cohort of owner applicants.
Providing incentives up to $18,000 to property owners and property managers to convert short-term rentals into seasonal and long-term rentals.
Providing incentives up to $22,000 to property owners and property managers to convert short-term rentals into seasonal and long-term rentals.
Providing incentives up to $18,000 to property owners to convert their properties into monthly, seasonal, and long-term rentals.
Providing incentives up to $24,000 to property owners to convert their properties into monthly, seasonal, and long-term rentals.
Providing incentives up to $10,000 to property owners to convert their properties into long-term rentals.